In the modern era, real estate markets throughout the world have taken off. While it is great to see beautiful luxurious properties popping up everywhere, the downside is that the property prices have become unaffordable for the average global citizen.  

We decided to start our efforts in Accra, Ghana, which recently become the second most expensive city in the world when comparing average income to average housing costs. In addition, it also has a very young population that’s continuing to grow quickly and create an even greater need for affordable housing.

In studying this problem we realized that the issues that needed to be tackled were multi-faceted. Firstly, the market was overly fixated on creating large grandiose houses that the average person did not need. Secondly, in many African countries including Ghana, there is an almost total reliance on concrete based building structures. And thirdly, interest rates from the banks were astronomically high and essentially made housing even more unattainable for most people. Therefore we decided to create a minimalistic design using alternative building materials, and bring financing in house with zero – interest payment plans and Rent-To-Own contracts.